Free Advice Ad for The Hiten Show
We’ll likely see more and more pods do more call-in questions.
@stavvybaby does this in his comedy podcast and it provides for so much good content. It’s also @DaveRamsey’s
…Category: Ads
These are clever and high-performing ads throughout the internet and IRL.
Speedy Wash Pricing
When you go through a car wash with different pricing options, does it ACTUALLY make a difference?
I’ll usually select “The Works” but I’m not sure it does anything different …
Michael Cera + CeraVe Advertising Campaign
I really like this Michael Cera + CeraVe advertising campaign 😂
This was developed by WPP and Ogilvy after seeing random rumors on Reddit that Michael Cera created CeraVe.
Weeks …
Car Detailing Flyer Hangar
People like this secretly kill it but rarely post how they do it (I know bc a lot of them hire me).
The play for a hangar-flyer like this:
Hire …
Flyer advertising in the wild
I love seeing local flyers like this in the wild.
$2 worth of printing
+
$2 worth of tape
=
1,000’s of eyeballs on your flyers and potentially thousands of …
Let’s re-do this classic 1950’s David Ogilvy ad for Schweppes Tonic Water.
….The original
Let’s give it a more modernized headline 😂
What if we made it more seasonal and festive??
Let’s give it a totally different 90’s vibe (AI generated):
Let’s …
Which of these Facebook ads will do better?
Which of these do you think would do better? A or B?
In our community site Laurie Bell completed this A/B split test:
Which of these Facebook ads will do …
Arrow Mockup Pool Ad
I learned a lot about pools from this simple Instagram Ad. The combo of showing an unfinished pool without water then highlighting (with text and arrows) the different parts of …
World’s Toughest Truck Ad
The CyberTruck buzz reminds me of the iPhone launch:
– Everyone thought it was partially stupid (no keyboard was a VERY big deal back then).
– So drastically different it …
Guy walks around with QR code on hoodie
This would be such a cool experiment to try out. Walk around in public with a QR code and see how many website visits you get.…
Las Vegas Sphere QR Code
My dream marketing experiment:
Put a QR code on the Las Vegas Sphere and see how many people click it.…
Speak French, Visit France. Speak English, Visit the World.
What a cool advertisement displaying the value of learning English:…
Boring industry Excel before/after
A super simple before & after photos showing with the Datarails product you can go from complicated spreadsheets to a beautiful and easy-to-understand dashboard.
Before & Afters are great because …
I put up a billboard
As an experiment a few years ago I bought a billboard for Copywriting Course. It was on a decently busy street and it cost $904 total (printing + posting).
The …
Antagonizing College Board Competitor Ad
There’s been trouble with the SAT and the ACT, and College Board (owner of the SAT) has been making some business model changes to maximize revenue that are very unfavorable …
“Don’t Replace. Refinish” print ad
An ad like this can cost between $200 and $1,000 in a local magazine. If you fish just ONE CLIENT from this ad, it more than pays for it.
Chat …
Lawyer evergreen print advertising
Sometimes ads don’t have to be all that informative, rather just “catch the user at the right time.” This is called Evergreen Advertising.
This kind of ad can be run …
Hot shingles billboard
Client: “It’s hard to get attention for a roofing company.”
Copywriter: “Hold my beer.”…
Canva product announcement
This Canva announcement for a product called “Magic” is very Apple-like, and even has a strong CTA to “add to calendar” to watch the release.
When you login to Canva …
R180 Smart Cooker Toaster Print Ad
This print ad uses a bunch of swatches of toast starting from light to burnt with the settings used on R180 Smart Cooker Toaster. Showing that this toaster gets your …