Social Proof Headline: “America’s Largest Selling Ale”
This 1947 print ad for Ballantine’s Beer uses a Social Proof to promote by saying in the headline: “American’s Largest Selling Ale”…
Category: Print Ads
Marketing, Copywriting, and Direct Mail all got started with the invention of mass printing. Since then paying for placement in a physical publication has become an art, and a science. Here are some classic high converting print ads for inspiration, and sometimes just sheer beauty.
1911 International Tourism Exhibition in Berlin
This is (in my opinion) a visually stunning poster for the 1911 International Tourism Exhibition in Berlin. It just looks cool!…
Steve Wonder Atari Ad
This 1977 Atari ad shows a blind Steve Wonder saying, “If I could play video games you bet it’d be Atari!” 😂…
“Creativity is the Enemy” Nike Headline
This Nike headline makes you do a double-take, and makes you want to read the print below it. The text goes on to demonstrate how you don’t need to re-invent …
Guinness Happy Turtle
This is just a delightfully cute “Happy Turtle” ad from Guinness Beer in 1936.…
Yamaha “Pass the Gas Pump” Headline
In 1980 when this ad was put out, gas prices had spiked really high and were frequently talked about. This Yamaha Motorcycle ad tapped into that conversation showing how to …
California avocados, a “sensuous” food
This ad for California grown avocados gets people all hot-and-bothered by showing delicious recipes and uses for them.…
Baseball Guide to Ball Park Franks Ad
This ad uses baseball terms and funny images to sell their ballpark franks.…
Kraft ad gives helpful suggestions
This is Kraft ad from 1962 is great because it not only promotes the product, but also EDUCATES.
It gives several suggestions on how to use the product.
Giving customers …
Vitalis Vintage Hair Workout Ad
Funny ad using a hockey player Maurice Richard with “winning” hair to sell hair product for men.…
Vintage Borden’s Milk Brand Ad
This vintage milk ad shows different types of milk and how to use them helping to create brand loyalty and awareness to other products.…
American Motors Eagle 2-wheel or 4-wheel option ad
This ad from 1983 clearly shows the uses of this wagon in the heading and includes pictures. They do this to show off it’s ability to switch from 2-wheel drive …
Mcdonalds print ad says a lot with less
Mcdonalds found a clever way to paint a new perspective of its restaurants. The use of images is subtle and says a lot with very little words.…
Vintage Kodak camera Ad headline sparks curiosity
I looked at the headline and was clueless to what they meant by “two cameras in one pocket”. The ad only shows a photo of one camera. My curiosity caused …
“How can just 1 calorie taste so good?”
This is a great Tab Cola ad from 1964 showing how few calories it has.…
1962 Volkswagen Van “Be the first on your block”
This is a cool little ad, and the “attention grabbing” aspect of it is the unusual look of the VW Van with all of it’s doors and windows open.…
Before and after print ad for non profit
This is a clever use of before and after to bring awareness to a cause.…
Vintage camera ad mocks the competition
Nikon remixes a popular polaroid ad. We see the extreme disappoint in the models that are using polaroid cameras & film.…
1959 Alka-Seltzer Hand Drawn Ad
This great drawn ad for Alka-Seltzer cleary show what the product it for, what it looks like, what it’s packaging looks like, and how to use it (by dropping it …