1963 “Just like Grandma used to make” ad
This ad was for some reason very grabbing to me, caught my eye, and got me reading down through the different sections.…
Category: Print Ads
Marketing, Copywriting, and Direct Mail all got started with the invention of mass printing. Since then paying for placement in a physical publication has become an art, and a science. Here are some classic high converting print ads for inspiration, and sometimes just sheer beauty.
1971 American Airlines “Coach Lounge” Ad
This is a grabbing photo of a lounge available to even coach passengers on international flights. It also has a great headline that really conveys how large this lounge is.…
Vintage Santa Ads
Merry Christmas everyone, and remember Santa use to be a bit of a party animal back in the day!
…
British Rail Protection Ad
This old ad taken out by British Rail tries to sway public opinion to vote for more rail transportation and less car infrastructure.
It uses clever imagery that shows the …
Kodak Christmas Ad from 1955
This old school Kodak ad showcases it’s entire lineup of products (including price) as kind of a “Christmas Gift Guide.” This is a cool way to show everything the company …
Neat Christmas McDonald’s ad
This clever ad shows some of the McDonald’s products morphed into traditional Christmas stuff like Santa and a Christmas Tree.
…
Kools “Cold” Ad
This ad for Kools Cigarettes promotes the menthol in the cigarette as “good” for your throat. Whilst this might be known as false now, this ad does try to convey …
Presto Pressure Cooker Ad
This ad for a pressure cooker goes into detail about how you can cook quick meals with this device.
It even shows you how fast something would cook in a …
Scott “Soft” Ad
This ad is for toilet paper, but they use classy and “soft looking” imagery to convey how soft the toilet paper is.…
Hot Dr Pepper Drink ☕️
In 1969 Dr. Pepper ran an advertising campaign to show people you could also drink Dr. Pepper as a hot beverage.
This is reminiscent of when Campbell’s Soup dried to …
10 Reasons to buy a Zenith Stereo
This is a great “callout” ad for an old Zenith stereo from 1967. Instead of making “Giant Scary Blocks of Text” explaining the features, this ad uses a line pointing …
Catchy “Watching TV While Vacuuming” Image
I’m a sucker for images that immediately grasp your attention, and this one definitely has a “curiosity inducing” vibe.
This is from a 1978 advertising photo with actress Susan Wood …
Wake up to Tang
I like this ad because it gives people a new way to use Tang: Drink it as a breakfast drink!
By today’s standard it doesn’t seem super wise to drink …
“Why are the wheels crooked” Volkswagen Ad
Yet another amazing Volkswagen ad that has a VERY catchy headline and image that make you want to read the finer copy!…
Great analogy about washing hands
As someone who has worn contacts before, I can 100% understand how much you need to wash before taking out contacts 😂
Great analogy!…
Burger King “Actual Size” Print Ad
This magazine ad for a Whopper is nothing really special, but it’s main genius is saying “ACTUAL SIZE” under the picture of the burger.
There’s something so curiosity-inducing about that …
Spuds MacKenzie 1980’s Magazine Ad
This famous 1980’s campaign featured a “cool dog” named Spuds MacKenzie.
It was the idea of a 23 year old art director named Jon Moore working at the Needham, Harper, …
If you were flying the Concorde tomorrow you wear a Rolex
This is a great ad that uses the concept of “anchoring” to sell.
Back in the day the Concorde plane was considered an extreme luxury, and a technological marvel. So …
1967 Chevette Magazine Ad
While I can’t say if this 1967 Chevette is still a good looking car….I CAN say this is a great looking minimalist ad!…
Give Johnny Walker holiday ad
Johnny Walker Scotch would run these ads around the holiday times, so when people are buying holiday party gifts they instinctively go with Johnny Walker.
This is a great tactic, …
