“Life having a trainer for work”
This ad for the CaveDay co-working service has a great headline that describes the product, and has an image showing how it works (big Zoom call with other people co-working)…
Category: Copywriting
Copywriting is the beating heart of your marketing. Length doesn’t matter, but quality does. A 10,000 word rambling essay might provide zero value, yet a a few sentences written by the richest person in the world on their investment strategy can be immortalized, studied, and quoted for centuries.
Super simple private chef and meal prep flyer
Sometimes you don’t need a TON of text…in fact this simple flyer is super minimal and targeted to where it’s posted, and does the job! …
Copywriting is the marketing that feeds your core business
Copywriting is a skill that can be applied to any product or service. …
1966 Budweiser “Whiffability Test” Ad
This clever ad probably makes ya want to smell a Budweiser! In the copy it describes how to setup your own Whiff Test and see that Budweiser is the clear …
Ekster bifold wallet ad
This ad seen on Twitter uses an image plus 4 bullet points to explain why old wallets suck and this new bifold wallet is way better. Super simple and effective!…
Twitter Posting Cheat Sheet
Here’s a helpful cheat sheet to screenshot that will help you create Twitter posts.…
“The Rolls Royce of Pans” Twitter Ad
This HexClad cookware Twitter ad has a cool headline PLUS a catching image with Gordon Ramsay.…
High end gaming mouse Twitter Ad
You’d wonder whose buying an expensive computer mouse, but gamers pay big money to get ultra fast response rates and accuracy. Checkout how this Pwnage gaming mouse is advertised on …
Apple Logo Gets Simpler
As Apple started getting bigger and bigger, its logo got simpler and simpler.…
8th grade exam from 1912, can you pass it?
Cool to see this concise 8th grade overall exam from 1912. Think you can pass it??…
Rick Astley Outdoor One Pager Flyer
To be honest this is a great pitch for Rick. He’ll never give you up, let you down, or desert you 😂…
1967 “What does a banana have to be to be a Chiquita?” Ad
A hilarious 1967 print ad with a shocking image, intriguing headline and copy making you crave a banana. 🤣…
Nokia “Personal Assistant” Phone Ad
While this phone looks extremely primitive to us now, this was once considered so high tech that it would be like a “Personal Assistant” to you!
It’s helpful to remember …
1959 Crayola Print Ad with Great Headline
This ad from 1959 shows some of the original Crayola advertising. This cool ad shows a little kid with his “hands against a store window” looking at a box of …
MarketHire to-the-point ad
As a copywriter I love simple and effective ads. This MarketHire ad on Instagram shows “Lisa” who can increase your email engagement by 70%. It clearly shows this is a …
Cool graphic showing “Cheaper is not better”
A constant chore of marketers is to demonstrate why a cheaper product is not necessarily better, and might even cost you MORE in replacement over time.
This graphic does …
Straightforward headlines are best when advertising
There’s zero frills, and zero mis-understanding when reading this headline. That’s wise because they are PAYING for clicks, so you don’t want unqualified clicks!
It’s not the most exciting, but …
Memo on writing from David Ogilvy
If David Ogilvy was around for Twitter, this would be his banger Tweet thread!…
Show your work, not your tools
This cool graphic by @OzolinsJanis is a great reminder during released of big tools like ChatGPT to focus on what problem is being solved.
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Super generalized business card
Some people specialize, some people generalize. This guy (who is an electrician) decided to list evvvveerrryything he can do plus some funny stuff for novelty 😂
I would say this …
