Category: Formulas
For centuries people have tried to formulate and templatize marketing strategies. Each formula doesn’t have to be followed precisely, but they are very useful for getting started and filling a blank page with a framework.
ATIDFA Copywriting Formula
This is a copywriting formula that means:
Attention
Transformation
Interest
Desire
FAQ
Action…
7-Steps of a Compelling Story
This is a neat infographic that sums up how to create a compelling story…
Age Appropriate Chores List
This cool guide of chores shows common chores for different ages of children.…
Physical writing proofreading markup symbols
This form of proofreading is fading due to the proliferation of digital writing, but this is the markup language writers and editors would use.…
Not everything is a priority
This is a cool graphic showing that you might have a million things on your to-do list, but only a few of those things are very important.…
Make ads like Ogilvy – Cheat Sheet
Here is a cheat sheet on how to make your ads in the style of the Ad legend: David Ogilvy.…
How to write a sponsorship letter / cold email framework
This infographic shows the basics of what’s needed in a cold email to a potential sponsor for your event, newsletter, youtube channel or podcast.
I would add: Don’t make it …
“Mental Contrasting” goal setting method
An interesting way to approach goal setting.…
How long it takes to forget chart
This is a cool little chart called the “Ebbinghaus Forgetting Curve.”
in one little image it shows how long it takes someone on average to forget things.…
