Swipe File | Headlines Archives

“This space reserved for a tooth that must last 63 years”

This is a super cool headline on an old ad from 1956 for toothpaste. The combination of image and headline are great!…

Jun 25

Bricks Headline Before and After

Vague ads rarely work.

An easy way to upgrade your copy is to mark all vague words in your ad and ask yourself, “What does that actually look like?” Add …

Jun 5

4

Action Lab Headline

Headlines

The Action Lab on YouTube has a great a simple headline:
“One experiment is worth a 1,000 expert opinions.”…

Jun 1

3

iMac. Pretty. Freaking Powerful.

This is an awesome headline and image for the iMac.…

May 24

3

Amazon Email Template Sizing And Text Guidelines

This is an email template used by Amazon that includes it’s sizing guidelines and some written guidelines (which are an excerpt from a book by copywriter John Caples).…

Jan 28

18

Writing Effective Ad Headlines – The Zeigarnik Effect

This is an interesting little article about writing good headlines from a newspaper article. It has a couple of interesting anecdotes that are very helpful. This is from the New …

Jul 22

28

Headlines – NeilPatel

Here’s a full scrape of headlines and titles from NeilPatel:

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Nov 20

16

Headlines – Backlinko

Here’s a full scrape of headlines and titles from Backlinko:

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Nov 20

3

Headlines – SmartBlogger

Here’s a full scrape of headlines and titles from SmartBlogger:

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Nov 20

3

Headlines – SmartPassiveIncome

Here’s a full scrape of headlines and titles from SmartPassiveIncome:

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Nov 20

3

Headlines – TheHustle

Here’s a full scrape of headlines and titles from TheHustle:

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Nov 20

3

Headlines – blog.hubspot

Here’s a full scrape of headlines and titles from blog.hubspot:

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Nov 20

4

Headlines – ConversionXL

Here’s a full scrape of headlines and titles from ConversionXL:

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Nov 20

3

Headlines – OkDork

Here’s a full scrape of headlines and titles from OkDork:

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Nov 20

1

Headlines – Sumo

Here’s a full scrape of headlines and titles from Sumo:

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Nov 20

1

Headlines – IWillTeachYouToBeRich

Here’s a full scrape of headlines and titles from IWillTeachYouToBeRich:

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Nov 20

1

Headlines and Titles – Kopywriting Kourse

Here’s a full scrape of headlines and titles from KopywritingKourse.com:…

Nov 19

2

Foam roller catchy headline

This is an add for a foam roller seen on Digg.com that had a pretty hilarious and grabbing headline.…

Apr 6

22

The “Brain Dump” method to writing headlines

Headlines

You’re gonna make a couple of subject lines and start filling them in. At first your subject lines (or headlines….whatever) will suck. That’s ok. That’s what PRACTICING is for.

I …

Mar 21

5