Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!
Skype Vintage Newspaper Ad
This creative newspaper ad by Brazilian ad agency Maximedia shows Skype as if it were antique technology. The idea is...
Autonomous Chair Video Ad with Callouts
This is a great ad because it sets up a comfortable + happy guy on an Autonomous chair vs an...
"This space reserved for a tooth that must last 63 years"
This is a super cool headline on an old ad from 1956 for toothpaste. The combination of image and headline...
1959 Breakfast Bar Ad
This is a nice and simple ad for a breakfast bar from 1959.
HVAC Facebook Ad before/after
This is an example of a Facebook ad rewrite done in the Kopywriting Kourse's private members' area. Target audience: HVAC...
Omega Speedmaster Ad
The Omega Speedmaster has been connected to NASA since 1965 when it was the first watch to qualify for space...
Miro Story Mapping Ad GIF
This is a cool gif image used as a promoted ad on Twitter by Miro.
Ford Capri Print Ad
This is a classic ad format in this order: [BIG HEADER] [TEXT] [IMAGE] Very eye catching and nice magazine ad.
Real Estate Company Doing "FaceTime Tours"
This is a banner ad from a YouTube video featuring a real estate company doing "FaceTime Tours" since people cannot...
Twitter Vintage Newspaper Ad
This creative newspaper ad by Brazilian ad agency Maximedia shows Twitter as if it were old technology. The idea is...
Cricketeer suit ad showing flexibility
This is an unusual ad, but it quickly conveys "flexibility" for this suit maker.
Classic Charles Atlas comic ads
This is a famous Charles Atlas ad format that appeared in comic books for decades. That's part of what makes...
Wild Turkey's thinner steaks & smaller cars ad
This is the best of a series of ads Wild Turkey did in this style. It's bitingly funny, unapologetic, and...
Panel Mini Lume Cuve Explainer Video
This is an amazing explainer video that doubles as their YouTube lead-in ad. It goes through multiple features and benefits...
Ski resort turns a negative review into an ad
[drawattention ID="2631"] This is a funny (but subtle) way to turn a negative review into a powerful ad. Instead of...
Bounty Paper Towel Comparison Ad
Instead of trying to convince potential buyers of the superiority of your product using words, consider running a comparison test...
"Faster than a Ferrari"
This funny Citroen ad captures people's attention with a "negative" about the car. It pokes fun at itself, much like...
Great Nikon camera ad with text callouts
This ad from 1956 awesome text callouts showcasing it's features, much like many modern images have.
Volkswagen Beetle Interchangeable Ad
This is a 1965 Beetle ad that cleverly demonstrated a Volkswagen Beetle has extremely interchangeable parts.
Rescue dog ad
This takes a classic format you might recognize from old car ads and applies it to an animal rescue organization....
Shoe repair service before + after
This 1970s print ad for a shoe repair service is great because: It's built around a simple before/after image. It...
Mill Street Brewery Beer Print Ad
This is classic styled ad from Mill Street brewery. It focuses on the headline, and then has a very simple...
Coronavirus mask infographic
Fine is the Middle East's leading tissue brand. When the coronavirus pandemic hit, they published this comparative infographic showing off...
SendGrid 2.6 Second Email Deliverability Ad
This is a clever Google ad by SendGrid that makes a VERY SPECIFIC claim that attracts the eye, provides credibility,...