Avoid cold emails with really bad introductions

Avoid awkward cold emails with really bad introductions.

Why it’s bad:

  • They turn the reader off immediately.
  • They make the reader actively dislike you and never want to hear from you again.
  • They don’t convert.

 

Quick Fix:
Instead of weird intros and hard sales pitches, try:

  • Being as concise as possible.
  • Imagine having a friendly, casual conversation with a stranger at a bar or a cafe. That’s the tone you should use.
  • Aim to offer simple, obvious value up front – not engage in a wild sales pitch.

 

Result: Better relationships and better conversions.

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