Latest
chemicals-in-cigarettes

Chemicals used in cigarettes

This image nails shock marketing with one simple tactic: pairing cigarette ingredients with their scarier alter-egos. Methanol becomes rocket fuel,...

Ads/Copywriting/Images
Aug 17, 2021
-Dharmesh-Shah-tools-transformations

Tools are bought, Transformations are sold

Dharmesh Shah drops a truth bomb here: “Tools are bought, transformations are sold.” That’s the mindset that turns a salesperson...

Copywriting/Motivation/Quotes
Aug 17, 2021
wash-hands-jalepeno

Great analogy about washing hands

This sign nails what most marketers miss: vivid, relatable imagery that makes a message stick. Instead of saying “wash your...

Ads/Print Ads/Flyers
Aug 17, 2021
whopper-actual-size

Burger King "Actual Size" Print Ad

This old Burger King ad looks simple, but its secret weapon is just two words: “ACTUAL SIZE.” Instantly, it triggers...

Ads/Print Ads/Copywriting
Aug 17, 2021
spuds-mackenzie

Spuds MacKenzie 1980's Magazine Ad

Spuds MacKenzie wasn’t just a dog. He was the party animal of the 80s who made Bud Light the beer...

Ads/Print Ads/Copywriting
Aug 17, 2021

Starting a barbershop (with a twist) and local business marketing with Jason Gourd of Sorek

Sorek in Austin isn’t your average barbershop. Sure, they trim beards and fade hair—but right next to the barber’s chair,...

Copywriting/Podcast/Videos
Aug 16, 2021
disco-tired-eyes-ad

"Don't be the guy that looks tired" Ad

Disco nails it: calling it “makeup” won’t sell to men, but fixing “baggy eyes” will. This ad uses language that...

Ads/Copywriting/Advice
Aug 13, 2021
Screen Shot 2021-08-11 at 1.50.06 PM

Awesome image showing how big and small things are in the universe

This image takes you from the edge of the universe down to quantum foam. It’s a visual rollercoaster of scale....

Copywriting/Images/Advice
Aug 11, 2021
social-login-ui-tips

Good/Bad illustration for social login UI Design

This side-by-side image nails it: one login form is cluttered and clunky, the other feels fresh and frictionless. Both serve...

Copywriting/Before and After/Images
Aug 11, 2021
Ad
barilife-landing-page

BariLife walk a mile a day challenge

BariLife’s “Walk 1 Mile A Day Challenge” landing page doesn’t just sell vitamins. It sells a healthier identity. By focusing...

Signup Forms/Copywriting/Motivation
Aug 2, 2021
dog-2-english

Dog To English Translation image

This dog translation chart is a masterclass in communication. It takes something complex (dog emotions) and makes it brain-dead simple...

Copywriting/Images/Advice
Jul 31, 2021

Why you should self publish a book over going the traditional publisher route w/ Chandler Bolt

Chandler Bolt has helped thousands of people self publish their books. That’s a crash course in how stories spread, attention...

Copywriting/Podcast/Videos
Jul 26, 2021
Posted by Ayman Al-AbdullahAyman Al-Abdullah

How To Get On AppSumo (Featuring Ayman Al-Abdullah, President and CEO of AppSumo)

Every startup founder wants that AppSumo bump. The exposure, the sales, the credibility—it’s like rocket fuel for SaaS companies. So...

Copywriting/Podcast/Videos
Jul 19, 2021

The State of SEO w/ Ross Hudgens of Siege Media (Strategy, Branding, and Tools)

Ross Hudgens runs Siege Media, and they consistently land massive clients like Airbnb, Zillow, and Intuit. How? By focusing less...

Copywriting/Podcast/Videos
Jul 12, 2021
funny-septic-tank-sign

Funny septic tank sign

This sign for a septic tank and pool filling business nails attention-grabbing humor. It reads, “Septic tanks pumped. Swimming pools...

Ads/Copywriting/Outdoor Advertising
Jul 9, 2021
cockpit-mockup

Cockpit Drawing Explainer Image

Ever look at something so complicated your brain just gives up? That’s a cockpit… until someone simplifies it with doodles...

Copywriting/Images/Advice
Jul 7, 2021
concord-rolex-ad

If you were flying the Concorde tomorrow you wear a Rolex

Rolex nailed this one. They didn’t just sell a watch—they sold status, speed, and sophistication. “If you were flying the...

Ads/Print Ads/Copywriting
Jul 7, 2021
1967-chevette

1967 Chevette Magazine Ad

Look at this ad. One car, one line, one logo. That’s it. And yet, it works like magic. The 1976...

Ads/Print Ads/Copywriting
Jul 7, 2021
johnnie-walker

Give Johnny Walker holiday ad

This vintage Johnnie Walker ad nails holiday timing. It’s not selling scotch, it’s selling the idea of the perfect gift....

Ads/Print Ads/Copywriting
Jul 2, 2021
Ad
cataloge-ad

1967 version of “eCommerce”

Before Shopify or PayPal, companies like Johnson Smith sold novelties through tiny catalog ads in magazines. They’d hook you with...

Ads/Print Ads/Copywriting
Jul 1, 2021
the fith season

Awesome “one easy piece” 1970’s male jumper ad

This vintage gem sells a jumpsuit, but really, it’s selling confidence. It’s flirty, bold, and dripping with innuendo — which...

Ads/Print Ads/Copywriting
Jun 30, 2021
ford-bronco-print-ad

Great Ford Bronco old-school print ad

This old-school Ford Bronco ad nails a perfect one-two punch: adventure first, specs second. The top half shows the Bronco...

Ads/Print Ads/Copywriting
Jun 29, 2021
circle-of-friendship

Circles of Friendship chart

This “Circles of Friendship” chart isn’t just about human relationships—it’s also a perfect framework for how to think about your...

Copywriting/Images/Advice
Jun 23, 2021
Posted by Sam ParrSam Parr

Interview: Sam Parr on how to grow on Twitter, selling a company, and the best social media platforms to choose

Sam Parr built The Hustle from a small email experiment into a 2-million-subscriber newsletter that HubSpot bought. The magic? Relentless...

Copywriting/Podcast/Emails
Jun 21, 2021

Command Palette

Search for a command to run...