Latest
Chris_rock
"Pressure makes diamonds, not hugs"
Chris Rock
Copywriting/Data/Quotes
Feb 27, 2018
campbell's soup on the rocks (brainy rain)

Campbell's Soup On The Rocks Ad

You expect soup in a bowl, not poured over ice. That’s exactly why this old-school Campbell’s ad hits hard. It...

Ads/Print Ads/Copywriting
Feb 23, 2018
Creative Cloud pricing

Creative Cloud Pricing Page

Adobe’s Creative Cloud pricing page is like a buffet where you instantly know what’s on every plate. You see what...

Copywriting/Pricing/Data
Feb 8, 2018
Leanpubs_price_slider

Sliding pay button with minimum price

Leanpub nails the art of “feel good” pricing. Their ebook checkout shows a $10 minimum and a $12 suggested price,...

Copywriting/Pricing/Data
Feb 2, 2018
portfolio_price_upfront

The “Price Upfront” Portfolio Template

Most freelancers build portfolios that feel like a museum tour. Neville Medhora built one that feels like a checkout page....

Copywriting/Portfolio/Data
Jan 1, 2018
Portfolio-basic

The “Basic” Portfolio Template:

Most portfolios look like resumes on steroids. Too many words, too much noise, not enough proof. Neville Medhora’s portfolio flips...

Copywriting/Portfolio/Data
Jan 1, 2018
fancy_Franks_sign

Fancy Franks Wall Sign

Fancy Franks didn’t just slap some paint on a wall. They built an ad that never turns off. Their brick...

Ads/Copywriting/Restaurant Signs
Dec 4, 2017
sonic-3D_straws_billboard-orange

Sonic's Orange Big Slush Billboard

Sometimes the simplest visuals smack the hardest. Sonic’s 3D billboard for its Orange-Mango-Cherry Slush literally breaks the frame with a...

Ads/Print Ads/Outdoor Advertising
Nov 19, 2017
chik fil a billboard

Chick-Fil-A All Roads Billboard

Cows begging humans to eat chicken. That’s Chick-fil-A’s marketing magic in one billboard. It’s weird, funny, and unforgettable—all while flipping...

Ads/Print Ads/Copywriting
Nov 19, 2017
chickfila-outdoor-hed-2016

Chick-fil-A Eat More Beef Billboard

Cows begging humans to eat chicken? That’s marketing gold. Chick-Fil-A’s “Eat Mor Chikin” billboards flipped fast food advertising upside down...

Ads/Copywriting/Outdoor Advertising
Nov 19, 2017

Use Specific Facts Follow Up Email

Some marketers make big promises. Smart ones show proof instead. This email nails it by letting hard numbers do the...

Copywriting/Scripts/Emails
Nov 9, 2017

Follow up after getting no response

Ever send an email and get... nothing? Happens all the time. But there’s a short, polite follow-up message that magically...

Copywriting/Scripts/Emails
Nov 9, 2017

Re-cap follow up email after a client meeting

Ever leave a meeting and forget what was decided? That’s why the post-meeting recap email is pure gold. It’s short,...

Copywriting/Scripts/Emails
Nov 9, 2017

Follow up email after a sales call

A killer follow-up doesn’t need to be fancy. The best ones are short, nice, and actually useful. Think of it...

Copywriting/Scripts/Emails
Nov 8, 2017
morrow_front

Air Conditioning Service Direct Mail Flyer

Morrow Mechanical pulled a classic direct mail move: they made their envelope look personal. No flashy logos. No fake printed...

Ads/Print Ads/Copywriting
Nov 7, 2017
how to advertise travel
Posted by Neville MedhoraNeville Medhora

How to advertise travel advertorial

This Ogilvy & Mather classic, “How to advertise travel,” isn’t just a wall of copy — it’s a visual funnel...

Ads/Print Ads/Copywriting
Oct 27, 2017
corporate advertising that sells
Posted by Neville MedhoraNeville Medhora

How to create corporate advertising that sells

David Ogilvy wasn’t just writing copy. He was architecting attention. His print ad “How to create corporate advertising that gets...

Ads/Print Ads/Copywriting
Oct 27, 2017
Food advertising
Posted by Neville MedhoraNeville Medhora

How to create food advertising that sells advertorial

Ogilvy & Mather’s “How to create food advertising that sells” wasn’t just advice—it was a visual manual. The heatmaps show...

Ads/Print Ads/Copywriting
Oct 27, 2017
how to make your sales promotions
Posted by Neville MedhoraNeville Medhora

How to make your sales promotions more profitable advertorial

Ogilvy didn’t just write killer headlines—he engineered how people looked at ads. His “How to make your sales promotions more...

Ads/Print Ads/Copywriting
Oct 27, 2017
how much should you spend on advertising

How much should you spend on advertising advertorial

This old-school Ogilvy & Mather ad is what happens when words and layout shake hands perfectly. A heatmap of it...

Ads/Print Ads/Copywriting
Oct 27, 2017
how to launch new products
Posted by Neville MedhoraNeville Medhora

How to launch new products advertorial by Ogilvy

This Ogilvy & Mather ad doesn’t just talk about launching—it shows how to do it with style. Using heat maps,...

Ads/Print Ads/Copywriting
Oct 27, 2017
backlinko-homepage-screenshot

Backlinko Homepage Email Signup

Brian Dean’s homepage is like a Jedi masterclass in lead generation. Every scroll gives visitors another reason to drop their...

Signup Forms/Copywriting/Emails
Oct 20, 2017
Tyndall-1024x308

Real Estate Flyer Featuring Gorgeous Interior View

This Tyndall Condos flyer nails the “luxury lifestyle” vibe with one simple move: it leads with a photo of the...

Ads/Flyers/Copywriting
Oct 15, 2017
Clarksville_charm-1024x417

Full Real Estate Listing On Postcard

Ever seen a postcard stuffed with info that somehow still looks clean and grabs your attention? This real estate flyer...

Print Ads/Flyers/Copywriting
Oct 15, 2017

Command Palette

Search for a command to run...