Latest
what-you-should-to-do-list

Not everything is a priority

This graphic nails one of the biggest marketing (and life) lessons: focus beats frenzy. You can do a thousand things,...

Formulas/Motivation/Images
Sep 14, 2022
reforge-car-analogy

Reforge Car Analogy Image

Reforge nails a killer visual analogy here: comparing a company’s growth system to a race car. It’s clean, fast, and...

Ads/Copywriting/Community
Sep 14, 2022
pe-ratio-chart-list

Text-length styled PE ratio chart

Big block paragraphs? Snooze fest. But a clean, balanced list that looks great? Instant scroll-stopper. Brian Feroldi nails this: his...

Copywriting/Tweets/Data
Sep 14, 2022
build-a-startup-chart

Build a startup like this...

Most startups build in silence for months, only to launch something no one wanted. Henrik Kniberg’s famous MVP sketch shows...

Before and After/Motivation/Images
Sep 12, 2022
count-to-12-on-hand

Count to 12 on hands image

Ever think you can only count to five on one hand? Turns out, some people count to twelve. They use...

Copywriting/Images/Advice
Sep 8, 2022
write-like-an-amazonian

Amazon's internal writing advice

Amazon trains their writers like Navy SEALs of clarity. No fluff, no “maybe,” no filler words. Every sentence must earn...

Copywriting/Notes/Data
Sep 7, 2022
words-instead-of-very

Words to use instead of "very"

This quick chart shows how one word swap can make your writing 10x stronger. Instead of saying “very noisy,” say...

Ads/Formulas/Copywriting
Sep 7, 2022
Ad
guinness-happy-turtle-ad

Guinness Happy Turtle

In 1936, Guinness turned a tired turtle into an icon. The ad simply says: “Have a Guinness when you’re tired.”...

Ads/Print Ads/Copywriting
Sep 6, 2022
the-learning-pit

The Learning Pit

You know that moment when you’re learning something new and feel like your brain has turned to mush? That’s the...

Formulas/Copywriting/Motivation
Sep 5, 2022
optimize-instagram-profile-how-to

Optimize your Instagram profile mockup

Most people overthink their Instagram bios. But this one image breaks it down beautifully — every piece of the profile...

Instagram/Copywriting/Images
Sep 3, 2022
california-avocados-sensous-fruit

California avocados, a "sensuous" food

This vintage ad makes avocados sound downright seductive. Instead of talking about health or freshness, it leans into the feeling...

Ads/Print Ads/Copywriting
Sep 2, 2022
underskin-subway-human-map

Human anatomy in form of subway map

This visual is genius. It takes one of the most complex systems on Earth — the human body — and...

Data/Images/Social Media
Sep 1, 2022
Vintage_Ad_Baseball_Guide_to_Ball_Park_Franks

Baseball Guide to Ball Park Franks Ad

This ad nails the “speak your audience’s language” rule. Ball Park Franks turned baseball jargon into a visual joke book,...

Ads/Print Ads/Copywriting
Sep 1, 2022
banana-full-example

Full for 20 min -vs- Full for 2 hours

This image nails what great marketing does: tells a complex story in seconds. One banana, two timelines, and boom—you instantly...

Instagram/Copywriting/Data
Aug 31, 2022
vitalis-workout-ad

Vitalis Vintage Hair Workout Ad

Maurice Richard wasn’t just a hockey legend—he had “winning” hair, too. Vitalis used his fame in this vintage ad to...

Ads/Print Ads/Copywriting
Aug 31, 2022
Ad
evaporated-milk-ad

Vintage Borden's Milk Brand Ad

This vintage Borden’s ad is a masterclass in product synergy. It shows three types of milk—bottled, evaporated, and condensed—all under...

Ads/Print Ads/Copywriting
Aug 30, 2022
Cold-email

Cold email with a ton of value

This cold email doesn’t push a pitch—it launches a connection. Literally. The sender invites someone to watch a rocket take...

Copywriting/Emails/Images
Aug 29, 2022
homepage graphics

Homepage graphic easily explains product

Klaviyo nails it here. Instead of dumping text about "automation" or "personalization", they show exactly how the magic happens. A...

Copywriting/Home Pages/Images
Aug 20, 2022
atari-stacks-up-ad

"No other video game stacks up"

This 1980 Atari ad doesn’t just tell you they have more games—it shows you. A tall, colorful stack of game...

Ads/Print Ads/Tweets
Aug 19, 2022
bud-1960

1960's Budweiser Ad

There’s something magnetic about this old Budweiser ad. A smiling guy mid-bite, beer mid-pour — it’s weirdly captivating. Let’s unpack...

Ads/Print Ads/Copywriting
Aug 19, 2022
social proof past customer highlights

Past client highlight section of homepage is a great display of social proof

Ghost nails social proof on their homepage. Instead of a boring wall of logos, they show off actual creators using...

Copywriting/Social Proof/Images
Aug 17, 2022
course-community-path

Building Courses to Community Path

Ever notice how course creators all seem to follow the same growth path? It starts with one course and ends...

Before and After/Tweets/Images
Aug 16, 2022
mcdonalds print ads

Mcdonalds print ad says a lot with less

McDonald’s nailed visual storytelling with this ad. They took something as ordinary as a burger box and made it look...

Ads/Print Ads/Images
Aug 15, 2022
Ad

Online Casinos Exposed: Understanding Their Operation

Look at that image: a glossy roulette table, stacks of chips, a laptop glowing in the background. That’s not just...

Copywriting/Funny and Weird/Images
Aug 15, 2022

Command Palette

Search for a command to run...