1,913 Images and Illustration Examples That Teach Things

Drawings and illustrations and photography can transmit more information from human-to-human than text can. This board is perfect for designers and marketers seeking visual inspiration.

classic dog rescue ad

Rescue dog ad

This ad from the Humane Society of Southern Illinois flips a classic car ad layout — but instead of selling...

Ads/Print Ads/Copywriting
Jun 8, 2020
eat this not that candy bars

Eat This, Not That (chocolate bar edition)

BariLife nailed the “Eat This, Not That” format. Instead of vague swaps like “fruit instead of candy,” they went all...

Ads/Copywriting/Before & After
Jun 8, 2020
hat-before-and-after-ad

Men's Hat Before and After Print Ad

Knox Hats nailed this ad. Instead of telling you how stylish their hats are, they show you. A side-by-side transformation:...

Ads/Print Ads/Before & After
Jun 8, 2020
before after led lighting car parking lot

LED lighting before + after

This before-and-after image nails what every marketer should aim for: a crystal-clear side-by-side that sells the difference instantly. The LED-lit...

Ads/Before & After/Images
Jun 8, 2020
coca-cola-print-ad

Coca Cola Print Ad (1966)

This 1966 Coca-Cola ad nails visual marketing. Two women on a tandem bike, tagline about “taking more than one” —...

Ads/Print Ads/Copywriting
Jun 7, 2020
before-after-nail

Before and After Nail Into Sword Photo

This image nails it. Literally. A rusty nail becomes a shiny sword, and instead of boring text like “Before &...

Ads/Copywriting/Before & After
Jun 6, 2020
pee-wee-tee-vee-ad

Pee Wee Tee Vee Ad

This 1965 Sony “Pee Wee Tee Vee” ad is a masterclass in wiping out buyer objections as they happen. It...

Ads/Print Ads/Copywriting
Jun 6, 2020
barber-instagram-before-and-after

Barber Instagram Before and After

Nothing builds trust like proof. Especially when the product is as personal as your hair. This barber nails it by...

Before & After/Portfolio/Images
Jun 5, 2020
miro-promoted-ad-tweet

Miro Story Mapping Ad GIF

Miro nailed this promoted tweet with a simple GIF that shows what words can’t easily explain. Instead of describing what...

Ads/Copywriting/Images
Jun 3, 2020
ajsmart design sprint landing page

AJ&Smart Design Sprints Landing Page

Ever tried to explain your service and lost people halfway through? AJ&Smart nails this problem with their Design Sprint page....

Copywriting/Images/Sales Pages
May 31, 2020
aggregation-theory-stratechery

Stratechery "Aggregation Theory" Images

Ben Thompson’s simple sketch nails a big idea: how the internet flipped value creation. Pre-internet, companies had to own everything—production,...

Before & After/Data/Images
May 30, 2020
aweber-testimonial-example

Aweber Visual Testimonial

AWeber nails the testimonial game here. Instead of a boring text box, they mix a real photo, personality, and a...

Copywriting/Images/Advice
May 25, 2020
img_9290.jpg

Clever breakdown of toothpaste ingredients

Ever read an ingredient list and feel like you’re decoding a science textbook? This brand fixes that by breaking down...

Copywriting/Images/Advice
May 24, 2020
imac-pretty-freaking-powerful

iMac. Pretty. Freaking Powerful.

Apple nailed this iMac ad. Three short words, massive impact. The headline doesn’t explain specs. It sells emotion and experience....

Ads/Copywriting/Headlines
May 24, 2020
quote background advice
Drink old wine. Burn old logs. Read old books. Keep old friends.
King Alfonso X
Copywriting/Images/Quotes
May 24, 2020
Jason-Beaird
Users are pleased by design, but drawn to the content.
Jason Beaird
Copywriting/Images/Quotes
May 24, 2020
backlinko-scalin-content

Backlinko Scaling Content Graphic

Ever wonder how pro marketers crank out amazing content every week? This visual lays it all out. It’s not magic....

Copywriting/Images/Advice
May 22, 2020
Open_Peeps_Hand_Drawn_Illustration_Library

Open Peeps Illustration Sales Page

The Open Peeps page is a visual playground. Everything on it screams, “this product looks fun!” It doesn’t rely on...

Home Pages/Images/Sales Pages
May 20, 2020
gaping void from data to impact cartoon

From Data to Impact

This cartoon by Hugh MacLeod nails a big marketing truth: there’s a huge difference between having data and actually creating...

Data/Images/Social Media
May 20, 2020
SEMrush_SEO_Tools

SEM Rush Landing Page

This SEMrush page is a masterclass in using interactive structure to guide visitors through a complex product without overwhelming them....

Copywriting/SaaS Pages/Images
May 20, 2020
how-to-survice-ligthing

How To Survive A Lighting Strike Image

Ever seen an image explain something so clearly you instantly “get it”? This visual from The Art of Manliness nails...

Copywriting/Images/Advice
May 19, 2020
feelings wheel

The Emotions FeelingWheel

Ever wonder why your customers react a certain way? This emotion wheel is a cheat code for decoding human feelings....

Copywriting/Before & After/Motivation
May 19, 2020
mill-street-brewing-print-ad

Mill Street Brewery Beer Print Ad

This Mill Street Brewery ad is killer because it flips the usual script. Instead of bragging about creativity, it brags...

Ads/Print Ads/Copywriting
May 19, 2020
ski resort turns negative review into positive ad

Ski resort turns a negative review into an ad

Snowbird Ski Resort pulled off a marketing magic trick: they used a negative review as their headline. Instead of hiding...

Ads/Copywriting/Images
May 17, 2020

Command Palette

Search for a command to run...