Cognitive Biases Chart
This is a helpful chart that can improve your copy by adding a scientific flair to it when explaining something.
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1939 Ad for Phosferine Tonic Wine
An emotional letter from a customer was published ran an ad in this 1939 print ad. Showing how a little wine can help you deal with depression.…
All the stuff to put on a sales page
Here’s a bunch of sections to include on a sales page.…
Updating a Google Presentations slide to be better
Updating a Google Presentations slide:
BEFORE:
– Just a random list of things about an extract.
– No action step.
AFTER:
– Standardized format, can be used through rest of …
Weapons of Mass Creation Poster
This is a cool poster a lot of agencies and writers have on the wall. Hat tip to a post from @PeepLaja for the idea!…
Black Friday + Cyber Monday Sales Graph
This graph shows the spikes in Shopify store sales seen on Black Friday and Cyber Monday compared to the rest of the month. Crazy!…