Eve Mattress Ad Campaign

This is a small collection of mainly copy ads from Eve Mattress. They are primarily text and hardly feature photos of the features of the mattresses.

A very interesting “blanket” campaign indeed.

Here’s some more ads from this campaign:

Hat tip to Paul Bryant for the recommendation of these ads.

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1914 Wrigley’s Gum Print Ad

Love how Wrigley’s added a practical use for their gum.  Chewing their gum after every meal will help with indigestion. Chewing it before will help you build an appetite.…

1960’s Band-Aid Print Ad

Great use of call-outs on this image “Need this many?” pointing to three Band-aids on one knee. “Try this.” pointing to one single larger Band-aid.…