Gary Halbert Quote – Copy Ads

“Get yourself a collection of good ads and direct mail pieces and read them aloud and copy them in your own handwriting.”

- Gary Halbert - The Boron Letters

WhatsApp Design Principles

A product designer at WhatsApp listed these 5 rules WhatsApp sticks to when designing a product for over a billion people.


David Ogilvy Quote About Headlines

The headline is the ‘ticket on the meat.’ Use it to flag down readers who are prospects for the kind of product you are advertising.

— David Ogilvy …