Intercom’s “versus” page
This sales page focuses entirely on why Intercom is a better choice than its main competitor, Zendesk.
It’s strong because:
- It’s specific.
- It’s packed with social proof.
- It’s likely to show up when someone searches “Zendesk vs Intercom” or “Zendesk alternatives”.
Here’s how the page is built:
- Strong headline specifically positioning Intercom vs Zendesk.
- CTA to start a free trial.
- Impressive stats backing up their claim.
- Impressive client logos.
- 3 top reasons why to choose Intercom over Zendesk.
- Features section with more details.
- Strong, impressive testimonial.
- Benefits section with more details.
- More strong testimonials and impressive client logos.
- More features + benefits.
- Another strong testimonial.
- Final CTA to start a free trial.