The folks at FreeAgent did a great job formatting its testimonial page with emphasized text quotations along with pictures, names, and companies to add credibility. But what we really love …

The testimonial videos aren’t production quality, but they get the message across and cover useful and relevant information — which goes to show you don’t need to invest thousands in …

There are times when you’re leaving an online review and, for whatever reason, just don’t want to include photos with it — like when it’s for something kind of personal, …

A lot of times your customers will say great things about you via text messages, Facebook, or other social platforms.

You can simply take screenshots of these compliments and post …

If you’re in a competitive market with a lot of similar products, it could be very helpful to show people why YOUR product is superior to the competition.

For example, …

Has a customer sent you a picture of them using your product? Include that picture! Real pictures of people using the product is great validation.

The “Real Testimonial Picture” is …

People love 5-star ratings, and it’s a common rating system in society now. So if for example you’re selling a product on Amazon, make sure to feature your 5-Star Ratings!…

While you’re bragging about your service, take the opportunity to point people to the service/product that you’re talking about.…

This is where a business (but not a specific person) is the featured testimonial. Often people have what they call “Resume Clients”, which means those are the impressive clients …

Video testimonials are great, but people don’t always watch them the full way through. For this reason it’s helpful to give a quick snippet of what’s inside.

We do this …

Some people love to see results with cold hard data. Trying combining a testimonial with a results data set.

You can even “spice up” this graph by making it easier …

This is where you feature big numbers that look impressive. Then use the testimonial below to give context.…

This is a great testimonial left by Adam Franklin of Bluewire Media who not only gives a before/after results for the product, but also real evidence with markup.

This is …

This is a good example where there is a testimonial, but also EVIDENCE of the results from the testimonial. This is an example from Mulder Consultants showing her success rate …

This is a standard [BOX] + [PICTURE] + [QUOTE] + [WORKPLACE] testimonial as seen on the KopywritingKourse testimonials page.

This example from Tam Pham at Mixergy is a very simple …