Companies tied to banking and money transfers have to work extra hard to build trust (especially new companies).

That’s why Transferwise uses this powerful double whammy combo of testimonials.

First, …

Normally, attaching photos to testimonials adds a layer of transparency and credibility.

In Ben’s case, it’s not really necessary.

All of his testimonials are from well-known industry experts that his …

The Hustle uses simple carousel-style testimonials that their readers tweet in. This approach is cool because they’re able to easily gather testimonials tied to current events. It makes everything feel …

This is a really visually appealing testimonial example on the Aweber homepage. …

This is a clever place to put testimonials: Right on the side-bar as people are browsing profiles of developers!

This is a great way to showcase how much people liked …

Zero Bounce put a rendition of their 2018 award on their page to show they are legit.…

Positive testimonials from a Casper’s customers. …

People are influenced by the behaviors of other people like them. That’s why peer reviews–especially from people who resemble your customer profile–are so powerful.…

Press reviews are persuasive because they come from sources who are professionally qualified to speak on the topic.…

The great thing about video testimonials is that they really stand out and make a big impression. There’s just something about seeing a talking head and hearing an actual voice …

Case studies can also serve as customer testimonials when you take small sections of them.

For instance, you could take a full-blown case study and break it down into brief, …

Pull screenshots from a Facebook post or a Twitter update, and you have instant proof that your customers love your products.

 …

Quote testimonials are the most popular form of testimonials. They’ve been used for at least a century, and are extremely versatile.

As the name suggests, these are testimonials simply pull …

FreeAgent’s buzz page includes a video testimonial and several other brief text testimonials.…

The Business Catalyst homepage shows several testimonials, listed as “partner stories”, with photos. Each one includes a link to a more detailed case study.…

The Pricing/Join page of ElegantThemes includes an area after the pricing options with an option to view more testimonials.…

99designs takes a bit of an unconventional approach to its testimonial page. Using a star-rating system not usually seen in the B2B sector (read: Yelp and TripAdvisor), the page is …