How would someone you admire or someone respected in your field of work handle a problem, or think about a solution?
Chances are you could emulate how they would think if you’ve listened to them enough.
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The standard AIDA Formula is still one of the most useful things in copywriting a person can learn, look at this result:
It’s probably the lowest effort to learn, yet …
Whatever your 2024 goal is, you have 9 more months to complete it
❌ Q1: January, February, March
✅ Q2: April, May, June
✅ Q3: July, August, September
✅ Q4: …
When looking at market size it’s helpful to look at the realistic amount you can capture.
TAM: Total demand for a specific product/service in a market.
SAM: Portion of TAM …
Use the A.I.D.A. Formula to slide people down “The Slippery Slope” of content:…
One of my favorite marketing concepts is “The Slippery Slope” where you capture people’s attention, give them great content, then get them to take an action:
The absolute best way …
