This is an interesting little article about writing good headlines from a newspaper article. It has a couple of interesting anecdotes that are very helpful. This is from the New Mexico Business Journal 2004.
Interesting email from Aweber that attempts to lure people from LeadPages by showcasing they have similar features for free in an existing account.…
Ok….this didn’t age very well, but the underlying principles of it are solid:
An emotional letter from a customer was published ran an ad in this 1939 print ad. Showing how a little wine can help you deal with depression.…
Sometimes customers don’t know how much work goes into a quality product. Atoms breaks down why they priced their shoes at $129.…
