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10 Steps to Writing Great Copy

  • Copywriting

Before hitting publish, polish up your message by running your copy through these 10 steps.

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The Problem-Agitate-Solution (PAS) Copywriting Formula

Rouge grammar vigilante simplifies a sign

  • Copywriting
  • Flyers
  • Funny and Weird
  • Headlines
  • One pagers
  • Outdoor Advertising

Someone made this sign easier to read by removing harder words than necessary. This sign should just say “We do not accept Apple Pay at this time”…

Jan 22
4

Awesome 1980 Boom Box print ad

  • Ads
  • Copywriting
  • Headlines
  • Images
  • Print Ads

I love the simplicity and grabbiness of this ad, and how it focuses on one major feature of this stereo: A handle.

It shows that by buying this stereo “boom …

Jan 20
6

Funny “direct mail” for a bad parker

  • Copywriting
  • Direct Mail
  • Flyers
  • Funny and Weird
  • Outdoor Advertising

This funny printed leaflet left on a car taking up two spaces tows the line between a direct threat and a joke 😂…

Jan 14
4

1956 Tubeless Tire Magazine Ad

  • Ads
  • Copywriting
  • Headlines
  • Images
  • Print Ads

I like this ad because the headline copy and image work together to show the part of your car that actually touches the road is just your tires.…

Jan 12
2

Copywork exercise

  • Copywriting
  • Sketch
  • swipes email

CopyWork is a copywriting exercise where you hand-copy ads to learn how they were written.

When you learn piano you first copy other songs, then later you create your own …

Jan 10
3
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