AIDA Formula
One of my favorite formulas for writing ANYTHING is the AIDA Formula.
Have you ever used it??
I have a favor, can you respond to this email with how you’ve used the AIDA Formula in your work or personal life??
U.S. Interstates visual
How did I not know this before?
Even number interstates: Side to Side
Odd number interstate roads: Up and Down
I love it when a simple graphic like this teaches …
2023 US age to net worth comparison.
While this chart isn’t visually very interesting, but the content is very juicy!
This is USA data from 2023 that shows your age and net worth, and what percentage you …
Top TV vs. Seinfeld
In 2023 you’d have to combine the top 5 highest viewed episodes of television shows, just to equal just one mid-sized episode of Seinfeld 😮
This random episode they are …
“The Slippery Slope” and “The AIDA Formula”
One of my favorite marketing concepts is “The Slippery Slope” where you capture people’s attention, give them great content, then get them to take an action:
The absolute best way …
Local business A-Frame marketing
Saw a good example of local business marketing while driving in Houston:
It’s a simple A-Frame this window cleaner puts out in front of a house while cleaning.
If you’re …