ATIDFA Copywriting Formula
This is a copywriting formula that means:
Attention
Transformation
Interest
Desire
FAQ
Action
This is a copywriting formula that means:
Attention
Transformation
Interest
Desire
FAQ
Action
I loved this cool hover-over “Problem Explainer.” In a few hover-overs a company will probably recognize a problem they have. …
Use the A.I.D.A. Formula to slide people down “The Slippery Slope” of content:…
One of my favorite marketing concepts is “The Slippery Slope” where you capture people’s attention, give them great content, then get them to take an action:
The absolute best way …
This is a cool graphic by @KateBour with 12 different pricing psychology tips.…
Checkout this “Visual Style Guide” used by the animation team at King of the Hill.
Here’s a few more slides of the style guide:
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