David Abbott 5 Rules of Copywriting

Here are some basic copywriting principles from David Abbott

Here’s a bunch of sections to include on a sales page.…

Jan 4

If you want to make a business better, here’s an image that shows a rough plan of how to start incrementally improving your online business.…

Dec 30

Updating a Google Presentations slide:

BEFORE:
– Just a random list of things about an extract.
– No action step.

AFTER:
– Standardized format, can be used through rest of …

Dec 16

This is a cool poster a lot of agencies and writers have on the wall. Hat tip to a post from @PeepLaja for the idea!…

Nov 10

Sometimes when writing an article people tell a long and winding story in order to seem clever. Sometimes it’s just better to get to the point!…

Sep 2