David Ogilvy on Creativity
“When I write an advertisement, I don’t want you to tell me that you find it ‘creative.’ I want you to find it so interesting that you buy the product.”
“When I write an advertisement, I don’t want you to tell me that you find it ‘creative.’ I want you to find it so interesting that you buy the product.”
This is a cool re-design of RXBar that happened 6+ years ago, from this to this.
The funny thing is it went from “All Design” to “All Copy” which made …
This is an awesome way to demonstrate what a CRO testing company does, and it even shows the results of their changes.…
This Tweet showing off a copywriting agency lists out all the things they create, and could alternately be labeled “what a copywriter does.”…
This is a really great chart that shows how the alphabet constantly evolves. You can see the ancestors of our current modern day 26-letter English alphabet!…
I loved this cool hover-over “Problem Explainer.” In a few hover-overs a company will probably recognize a problem they have. …