Durex End of the World Print Ad

This ad worked back when the Mayan calendar predicted the end of the world. I bet it’d work again today. To make an effective ad, sometimes all you need is a clever play on words. Just make sure it’s obvious enough for everyone to understand.

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1967 version of “eCommerce”

This Johnson Smith Novelty Items magazine ad was how the 1960’s version of “eCommerce” companies worked. They would make compact ads like this with their catalog of popular (or curiosity-inducing)