Fairy Soap lasts 2x longer

This is a great way to go beyond just stating a claim like “Our soap lasts twice as long”.

Showing the products next to each other like this makes you actually visualize buying one Fairy bottle vs 2 of the others.

Bike Visibility in Traffic

I love stuff where your brain just “gets it right away.” This chart shows the top colors to wear for max safety on a bike. You learn something valuable from …

The Learning Pyramid

Learning can take many forms, and some are better than others:

• Lecture: 5% (Average Retention Rate)
• Reading: 10%
• Audio/Visual: 20%
• Demonstration: 30%
• Group Discussion: 50%…

pluto

How couples meet graphic

WOW. Look how rapidly online dating became the primary way couples meet.

I meet people who don’t like using dating apps, but by the math of it, it’s almost FOOLISH …