Verizon vs AT&T Coverage Map

This map was a central part of Verizon’s ad strategy for years.

By choosing a dramatic comparative advantage, Verizon doesn’t have to go into a bunch of different selling points.

And by showing the difference in coverage visually, they make the point even stronger. I don’t really know what 5X more 3G coverage might mean for my day-to-day life, but such an impressive map might make me think that Verizon is the better choice.

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Bike Visibility in Traffic

I love stuff where your brain just “gets it right away.” This chart shows the top colors to wear for max safety on a bike. You learn something valuable from …

The Learning Pyramid

Learning can take many forms, and some are better than others:

• Lecture: 5% (Average Retention Rate)
• Reading: 10%
• Audio/Visual: 20%
• Demonstration: 30%
• Group Discussion: 50%…

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How couples meet graphic

WOW. Look how rapidly online dating became the primary way couples meet.

I meet people who don’t like using dating apps, but by the math of it, it’s almost FOOLISH …