Instagram ad needs a more specific headline

At first glance I didn’t know this ad was for on-demand photography book printing. I thought they just sold books.

They did write more about there service in the post description but who stops to read those when scrolling a feed.

I would simply overlay the description text on the post image.

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Speedy Wash Pricing

When you go through a car wash with different pricing options, does it ACTUALLY make a difference?

I’ll usually select “The Works” but I’m not sure it does anything different …