Leo Burnett on Ad Writing
If you can’t turn yourself into your customer, you probably shouldn’t be in the ad writing business at all.
— Leo Burnett
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Oscar The Grouch Motivation
This is a funny Oscar The Grouch piece of motivation, but somehow sticks in my head 😂…
Tools are bought, Transformations are sold
Instead of trying so hard to “sell” you can focus more on helping achieve a goal.
Turns out HubSpot’s top sales people don’t “sell” much, but “help” a lot.…
