Category: Print Ads

Marketing, Copywriting, and Direct Mail all got started with the invention of mass printing.  Since then paying for placement in a physical publication has become an art, and a science. Here are some classic high converting print ads for inspiration, and sometimes just sheer beauty.

Checy Caprice Print Ad

This ad does a great job of pulling out two important features and using them as their headline, while simultaneously solving buyer pain points (being too close to crazy kids).…

Facebook Vintage Newspaper Ad

This creative newspaper ad by Brazilian ad agency Maximedia shows Facebook as if it were antique technology. The idea is that advertising trends and technology move fast, and their ad …

Youtube Vintage Newspaper Ad

This creative newspaper ad by Brazilian ad agency Maximedia shows Youtube as if it were antique technology. The idea is that advertising trends and technology move fast, and their ad …

Skype Vintage Newspaper Ad

This creative newspaper ad by Brazilian ad agency Maximedia shows Skype as if it were antique technology. The idea is that advertising trends and technology move fast, and their ad …

Twitter Vintage Newspaper Ad

This creative newspaper ad by Brazilian ad agency Maximedia shows Twitter as if it were old technology. The idea is that advertising trends and technology move fast, and their agency …

Listerine Ad from 1971

This old Listerine was from when Listerine was so strong and distasteful that you had to dilute it with water just to tolerate it.

They cleverly use this negative aspect …

“Faster than a Ferrari”

This funny Citroen ad captures people’s attention with a “negative” about the car.

It pokes fun at itself, much like this old Volkswagen Beetle ad:

Scotch Tape Unique Benefits Print Ad

This weird scotch tape ad is a perfect (albeit overexaggerated) example of how to “re-invent” your product.

If you’re in an oversaturated market and your audience is jaded from hearing …

Volkswagen Print Ad

There’s lots of good things going on with this ad…

First, a big picture of a smashed car. I bet most ads from this time had photos of cars in …