Simplified Dieting Image Chart

This is a very simple chart that shows any “diet” people go on essentially just restricts calories. Instead of doing this with a lot of text, they made one simple Instagram-sized post to display how this works.

A very clever and space-saving image that conveys a complex message in an easy package.

Re-working copy

Re-working the copy on a page is important from time to time.

You may spot things your didn’t like, or can improve, or can give better analogies for….ultimately making the …