The Value-First Lens
1939 Ad for Phosferine Tonic Wine
An emotional letter from a customer was published ran an ad in this 1939 print ad. Showing how a little wine can help you deal with depression.…
All the stuff to put on a sales page
Here’s a bunch of sections to include on a sales page.…
Updating a Google Presentations slide to be better
Updating a Google Presentations slide:
BEFORE:
– Just a random list of things about an extract.
– No action step.
AFTER:
– Standardized format, can be used through rest of …
How long it takes to forget chart
This is a cool little chart called the “Ebbinghaus Forgetting Curve.”
in one little image it shows how long it takes someone on average to forget things.…
Weapons of Mass Creation Poster
This is a cool poster a lot of agencies and writers have on the wall. Hat tip to a post from @PeepLaja for the idea!…