TransferWise Newspaper Ad

The letter format of the ad is eye-catching. It also makes the reader feel like TransferWise is on their side, fighting against the big bad banks.

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Vapona Bug Killer Spray Print Ad

This relatable image perfectly depicts the shortcomings and frustrations that this bug spray solves. Sometimes with the right images, you barely need any text in your ads.…

Porsche “Unleashed” Print Ad

The headline + photo combination in this ad makes you instantly start imagining what that unleashed energy would feel like. How can you use similes and metaphors to help prospects …