Vest-Pocket Adding Machine Print Ad

This old ad showcases a “cool technology of the time”….an adding machine for your vest-pocket!

The copy interestingly talks in the first person tense, so it’s the machine speaking to you in the ad. Clever and hilarious!

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Scotch Tape Unique Benefits Print Ad

This weird scotch tape ad is a perfect (albeit overexaggerated) example of how to “re-invent” your product.

If you’re in an oversaturated market and your audience is jaded from hearing …