“This water heater is so safe, your kids can play pin the tail on the donkey on it.”
Using this as an example, we can easily brainstorm creative ad angles of our own.
Step 1.) List out your product’s biggest features or USP (e.g. biggest, fastest, safest, easiest, cheapest, sturdiest)
Step 2.) Fill in the blanks:
It’s so FEATURE , you can SOMETHING YOU CAN DO WITH PRODUCT THAT EMPHASIZES HOW COOL THE FEATURE IS
Step 3.) Brainstorm a list of 20 ideas
Step 3.) Choose your favorite and create a clear image of this idea in action
The only thing I’d change with this ad is to ad a big headline: “Pin The Tail on the Water Heater”.Visit Link