“AIDA stand for ATTENTION, INTEREST, DESIRE, ACTION. So, to make it clearer your letter should: 1. First, get his attention 2. Second, get him interested 3. Third, make him desire what you are selling 4. Compel him to take whatever action is needed to get whatever it is you are selling.”
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Updating a Google Presentations slide:
– Just a random list of things about an extract.
– No action step.
– Standardized format, can be used through rest of …