Awesome homepage headline and matching visuals for audio/video editor

Updated on

Most editing software is scary. Buttons everywhere, timelines, waveforms—it’s overwhelming. But this headline flips the fear. “If you can use Google Docs…” instantly makes editing feel comfortable and familiar.

Why This Works

  • It lowers the learning barrier with a known reference point
  • Uses contrast: “scary tech” vs “simple document”
  • Creates confidence before the demo even starts
  • Perfect setup for a product video to prove it

Real-World Examples

  • Canva: “Design anything—no design experience required”
  • Webflow: “If you can build in Figma, you can build for the web”
  • Notion AI: “Write better, faster—just like using Notion”
  • Descript (this ad): “If you can use Google Docs, you can edit video”

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