Chivas Regal Scotch Classic Ad

This is a 1976 Chivas Regal ad. They use price comparison to show this expensive scotch as a luxury item

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no color overlay are unlikely to attract visual attention.

The Regions Report graphically represents the likely distribution of visual attention during pre-attentive processing.

Any area or object that is identified as one of the first 4 predicted fixations is highly likely to be noticed at first glance, regardless of its 1, 2, 3, or 4 order.

Porsche Youth Ad

A funny old advertisement for Porsche asking if people spent their youth dreaming about driving a Nissan or Mitsubishi car.…

Eve Mattress Ad Campaign

This is a small collection of mainly copy ads from Eve Mattress. They are primarily text and hardly feature photos of the features of the mattresses.

A very interesting “blanket” …

Remington Typewriter “Bragging” Ad

Dang Remington……bragging much about your typewriters??

This ad serves as a reminder to the public that Remington essentially founded the typewriter industry (Remington then shut it’s doors in 1955).…