David Ogilvy Gusto Quote

I admire people who work with gusto. If you don’t enjoy what you are doing, I beg you to find another job. Remember the Scottish proverb, “Be happy while you’re living, for you’re a long time dead.”

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- David Ogilvy

Re-working copy

Re-working the copy on a page is important from time to time.

You may spot things your didn’t like, or can improve, or can give better analogies for….ultimately making the …