Email list cleaning

Having done this many times across many email lists, I can tell you it’s healthy for the email list in the long run, but a massive hit to the ego in the short run!!

On a clients company we removed a whopping 350,000 emails in ONE GO 😳
Quality of Audience > Quantity of Audience.

Q2 is near

Whatever your 2024 goal is, you have 9 more months to complete it

❌ Q1: January, February, March​
✅ Q2: April, May, June
✅ Q3: July, August, September
✅ Q4:

pluto

Total Addressable Market

When looking at market size it’s helpful to look at the realistic amount you can capture.

TAM: Total demand for a specific product/service in a market.

SAM: Portion of TAM