Mighty Health is a health and fitness app for people over 50.
They’ve got a great home page from top to bottom:
- They lead with a great CTA – you just enter your phone number and the app will automatically be texted to your phone.
- They also offer the option to gift a membership. For people who want to help their older relatives, this is a great option.
- 3 big features/benefits with accompanying GIF images showing off each point.
- 6 doctors + fitness pros (with pictures and bios) for “proof”.
- 5 simple, one-word benefits.
- An excellent, emotional video testimonial