Latest
vijay-sales-barbecue-manhole-ad

Barbecue Street Drain Ad

Most ads blend into the background. This one is the background. Vijay Sales turned a simple storm drain into a...

Ads/Copywriting/Outdoor Advertising
Nov 15, 2020
3m-glass-ad

3M Security Glass Street Advertisement

3M didn’t just tell people their glass was tough. They showed it. This bus stop ad displayed stacks of cash...

Ads/Copywriting/Outdoor Advertising
Nov 13, 2020
wealthiest-people-chart

Wealthiest People Diagram

This chart shows where the richest 100 people on Earth live and how their net worths compare. In one glance,...

Data/Images/Social Media
Nov 12, 2020
coffee-economics-image

Coffee Economics Image

Ever wonder where your coffee money actually goes? This chart from Chartr packs a full economics lesson into one clever...

Data/Images
Nov 11, 2020
IP-blacklist-monitor-software-Automate-IP-blacklist-monitoring-IPMonitor

IPMonitor SaaS Homepage

Ipmonitor’s homepage nails the fundamentals: clear headline, instant value prop, easy features, and no-wait pricing. It’s a masterclass in helping...

Copywriting/Home Pages/SaaS Pages
Nov 11, 2020
ipmonitor-pricing

3-Tiered Pricing Example from IPMonitor

Look at this pricing layout. Clean. Simple. Obvious. The visitor instantly knows which plan is the “main” one to buy....

Copywriting/Pricing/Advice
Nov 11, 2020
weapons-of-mass-creation-poster

Weapons of Mass Creation Poster

This poster nails a killer idea: creativity is power. It shows ordinary writing tools—pencils, pens, markers—but makes them feel like...

Ads/Copywriting/Motivation
Nov 10, 2020
Posted by Sam ParrSam Parr

Starting a 1.7million reader email list with Sam Parr of TheHustle

Sam Parr took The Hustle from zero to 1.7 million daily readers by doing one thing better than most: writing...

Copywriting/Podcast/Videos
Nov 10, 2020
transferwise-newspaper-ad

TransferWise Newspaper Ad

TransferWise wrote a public letter to banks, calling them out on hidden fees—and it’s genius. The ad feels personal, almost...

Ads/Print Ads/Copywriting
Nov 8, 2020
schweppes-land-print-ad

Schweppes Print Ad

This ad doesn’t just sell a drink—it sells belonging. The setup feels like a scene from a travel postcard: a...

Ads/Print Ads/Copywriting
Nov 7, 2020
alka-seltzer-ad

Alka-Seltzer Hangover Ad

This Alka-Seltzer ad nails visual storytelling. Even if you never read the copy, the story unfolds perfectly: go out, overindulge,...

Ads/Print Ads/Before and After
Nov 6, 2020
method-dish-soap-description

Method Dish Soap Description

Method took boring old dish soap and turned it into a sensory escape. Instead of listing ingredients, they sell a...

Ads/Copywriting/Advice
Nov 5, 2020
volkswagen-sunroof-vintage-ad

Volkswagen Vintage Ad

This vintage VW Beetle ad shows the power of focus. It takes a single add-on—the sunroof—and builds an entire story...

Ads/Print Ads/DDB Agency
Nov 4, 2020
tiny-homepage

Tiny Capital Homepage

Tiny’s homepage nails what most brands miss: clarity, empathy, and proof. The whole page reads like a calm conversation, not...

Copywriting/Home Pages/Advice
Nov 3, 2020

9 pieces of advice (things I'm glad I did when I was younger)

Most people want a “hack.” But real progress comes from stacking small but powerful habits. This list from Copywriting Course...

Copywriting/Podcast/Videos
Nov 3, 2020
mahabis-christmas-sale-email

Mahabis After Christmas Sale

Everyone’s shopped for others all December, so Mahabis slips in with a smart twist: buy something for yourself. Their “unboxing...

Copywriting/Emails/Holiday Promos
Nov 1, 2020
puma-overnight-shipping-christmas-email

Puma Christmas Overnight Shipping Email

Most shoppers procrastinate. Puma knows it. So they sent this email reminding people they could still grab gifts in time...

Copywriting/Emails/Advice
Oct 31, 2020
casper-daylight-savings-sale-email

Casper Daylight Savings Email

Casper nailed it with this email. They took a tiny, random event (Daylight Saving Time) and spun it into a...

Copywriting/Emails/Advice
Oct 30, 2020
bonobos-thanksgiving-email

Bonobos Thanksgiving Checklist Email

Bonobos nailed the art of the non-pushy holiday email. Instead of blasting discounts like everyone else, they sent a funny...

Copywriting/Emails/Advice
Oct 29, 2020
vezina-work-from-home-ad

Vezina Work From Home Outdoor Ad

This ad nails the post-pandemic vibe: a businessman in a suit jacket, tie… and underwear. It’s funny, relevant, and instantly...

Ads/Copywriting/Outdoor Advertising
Oct 28, 2020
asos-email-newsletter-christmas

Asos Last Minute Christmas Sale Email

Every year, a flood of shoppers wait until the very last moment to grab Christmas gifts. ASOS nails this with...

Ads/Copywriting/Advice
Oct 28, 2020
Posted by Noah KaganNoah Kagan

YouTube Marketing, best marketing channels, and life planning with Noah Kagan of OkDork and AppSumo

Noah Kagan’s AppSumo does something simple but brilliant: it takes the “deal” format and turns it into a movement for...

Ads/Copywriting/Podcast
Oct 28, 2020
1-800-contacts-email-reminder

1-800-Contacts Warm Email Reminder

This email from 1-800 Contacts nails the customer reminder. It’s short, helpful, and keeps their brand top of mind without...

Copywriting/Emails/Advice
Oct 26, 2020
loft-thanksgiving-email

Loft Thanksgiving Email

This Thanksgiving sale nails the balance between cute and clear. It’s bright, bold, and instantly tells you what you’re getting....

Ads/Copywriting/Emails
Oct 25, 2020

Command Palette

Search for a command to run...