5 Drip Email Templates Formula

Email 1: A Warm Hello
Email 2: Transparency “We’ve done this great thing and we want to share what we’ve learned”
Email 3: Send them a personal article that shows your vulnerabilities
Email 4: Case Studies
Email 5: Free trial offer/soft-sell

This email drip campaign sends a series of emails that become progressively more promotional as your lead warms up and begins to trust you over time.


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Ideas Vs Action

This is a great little image showing the benefits between just “thinking of an idea” and actually “doing it.”…

Netflix Free Trial Pricing

This is a very clever and helpful NetFlix 30 day trial landing page that entices people to signup, and even calculates when their next payment date would be.…

Simplified Dieting Image Chart

This is a very simple chart that shows any “diet” people go on essentially just restricts calories. Instead of doing this with a lot of text, they made one simple …