Ad that speaks the same language as there audience

“Taking Ls on yolo stocks and meme coins” This is the kind of language you hear used on crypto & stock trading discord servers and sub reddits. This brand knows exactly who they are targeting. 

“It seems to me you should use their language, the language they use every day, the language in which they think.”  – David Ogilvy (OG Ad man) 

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Toaster Heat Setting Visual Chart

This is a cool chart sent along with a toaster that visually shows the different heat settings.

The numbers 1, 2, 3, 4, 5, 6 don’t really mean much, but …

1953 Revere Ware Cooking Tools Ad

This is a simple and effective print ad showcasing the entire lineup of a cookware brand, and it gives an image and quick description of each product.…