Bank Market Value Graph
The circles are based on data from Bloomberg and meant to show the change in market value from 2007 to 2009.…
All posts by Lesley Amos
Apple’s Revenue Graph
This graph was used to illustrate Apple’s revenue decline after a 13-year streak.…
Austin Shoe Hospital
The goal was to have people look at the BEFORE/AFTER pics and think in their head, “Oh….maybe I can bring in my old pair or shoes and make them awesome …
Millennials, Gen X and Boomers Comparison
This is an awesome use of infographics to compare how Americans’ savings differ by life stages…
Accutane Before and After
When a product changes someone’s life for the better they will be happy to share their success before and after photos online.…
Testimonial Script
Hey there! We’re trying to see what you thought of _____________ you bought.
We’d completely love it if you responded to these few questions:
1.) What is your name?
2.) …
AppSumo Advertorial
If 70% of the article would be about the benefits of the product, how to use the product, and other cool benefits you’d get by having it.
Then less than …
David Ogilvy Guinness Advertorial
Not only was it an advertisement for Guinness, but people used to tear it out of the magazine and keep it. Restaurants would even display this ad for the patrons …
David Ogilvy Rinso Detergent Ad
This Rinso Detergent ad that did better than any other detergent ad, ever……because it was so easy for housewives to tear out of the magazine and keep in their …
Peer Reviews
People are influenced by the behaviors of other people like them. That’s why peer reviews–especially from people who resemble your customer profile–are so powerful.…
Press Reviews
Press reviews are persuasive because they come from sources who are professionally qualified to speak on the topic.…
Video Testimonials
The great thing about video testimonials is that they really stand out and make a big impression. There’s just something about seeing a talking head and hearing an actual voice …
Case Studies For Testimonials
Case studies can also serve as customer testimonials when you take small sections of them.
For instance, you could take a full-blown case study and break it down into brief, …
Social Media Post Testimonials
Pull screenshots from a Facebook post or a Twitter update, and you have instant proof that your customers love your products.
…
Quote Testimonials
Quote testimonials are the most popular form of testimonials. They’ve been used for at least a century, and are extremely versatile.
As the name suggests, these are testimonials simply pull …
FreeAgent Testimonial Page
FreeAgent’s buzz page includes a video testimonial and several other brief text testimonials.…
Business Catalyst Testimonial Page
The Business Catalyst homepage shows several testimonials, listed as “partner stories”, with photos. Each one includes a link to a more detailed case study.…
ElegantThemes Testimonial Page
The Pricing/Join page of ElegantThemes includes an area after the pricing options with an option to view more testimonials.…
99designs Testimonial Page
99designs takes a bit of an unconventional approach to its testimonial page. Using a star-rating system not usually seen in the B2B sector (read: Yelp and TripAdvisor), the page is …
FreeAgent Testimonial Page
The folks at FreeAgent did a great job formatting its testimonial page with emphasized text quotations along with pictures, names, and companies to add credibility. But what we really love …