IWC Watch Guerilla Marketing
This creative ad placement essentially forces people to “try on” the watch and imagine what it would be like to have one of their own. Clever.
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Great 1956 Headline for Crest Toothpaste
I thought this headline was great:
WORLD’S GREATEST WEAPON AGAINST TOOTH DECAY…
Handwritten door flyer
This door flyer appears to be handwritten, so it kind of catches your attention, and then goes into why replacing your windows is a good idea.…
Volvo Turbo Wagon Ad
Read this great copy and watch how Volvo makes the case that:
– Just because it’s a wagon doesn’t mean it’s slow.
– In a 0-60 test this Volvo beats …
1962 “Pet Monday” ad
In print advertising you had to cram a lot of information into a small space.
This 1962 ad hits all the points of a good sales message:
• Attention: Grabs …
Grabbing headline Pop-Tart Ad
This headline really creates quite a bit of curiosity with the giant headline “Oops! We goofed”
I didn’t WANT to read the smaller print of this 1964 ad, but HAD …