Magic spoon cereal pricing and clever copy

They cleverly chose to use cost per bowl vs the cost per box. They charge $5-7 for a box of cereal. When pricing by serving size (bowl) they made their cereal appear cheaper.

I can see this working well with the health conscious buyer as they are more prone carefully read the serving sizes to better track there nutritional intake.


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1945 Old Gold “Irritated” Ad

This ad from 1945 is hilarious in this day and age, but the reason it’s SwipeFile-worthy is how well they depicted “irritation” of the man in the picture 😂

Above the fold copy with clear headline

I love complicated tech Saas companies with simple. The bold typeface headline catches your attention quickly and the sub explains what they do. The Producthunt badge gives instant social proof.…