Magic spoon cereal pricing and clever copy

They cleverly chose to use cost per bowl vs the cost per box. They charge $5-7 for a box of cereal. When pricing by serving size (bowl) they made their cereal appear cheaper.

I can see this working well with the health conscious buyer as they are more prone carefully read the serving sizes to better track there nutritional intake.

 

Visit Link

Toaster Heat Setting Visual Chart

This is a cool chart sent along with a toaster that visually shows the different heat settings.

The numbers 1, 2, 3, 4, 5, 6 don’t really mean much, but …

1953 Revere Ware Cooking Tools Ad

This is a simple and effective print ad showcasing the entire lineup of a cookware brand, and it gives an image and quick description of each product.…