SEO link request email from Tony Robbins team

Tony Robbins SEO team sends out emails like this anytime someone mentions Tony Robbins on their website but doesn’t link him. This technique surely generates a lot more links for him.

Subject: Your Article – Tony Robbins

Body:

Hello,

My name is Erin Romine and I represent Tony Robbins. I came across your article, “How To Become A Lifecoach” – thank you so much for the coverage! I noticed that the article is unlinked and kindly ask that you insert a follow link that leads back to: https://www.tonyrobbins.com/events/

Thank you in advance for your time and attention!

Best,

Erin Romine
Social Media Manager
Main: 619-752-1945 ext: 105​ ​

TechCrunch event marketing email

This email does a succinct job of getting people to buy one of two types of tickets for their event.

Subject: Pop quiz…

Body:

What would you prefer:

a. A …