Karbach Ranch Water Magazine Ad
This is a simple ad for Karbach Ranch Water that shows off it’s ingredients and relatively low health impact (compared to other drinks)…
All posts by Lesley Amos
Text vs calling
When trying to schedule a hangout with someone, a 45 second call is way better than 15 back-n-forth interspersed text messages!
Few understand this.
I think scheduling and communicating over …
Emails and weekly newsletters
81% of people say that email is their primary form of communication at work because it’s:
• Time-stamped
• Reliable
• Archivable
• Deposition ready
I will say a huge …
Destroy distractions with Focus45
I like to destroy all distractions on my computer with an extension called “Focus45.” Hit the button and for 45 minutes it’ll block access to your time-sucking websites.
If you …
Before & After photos
Copywriting Tip: Sometimes a simple Before & After photo will explain an entire product without much need for copy.
For example, this simple advertisement for a charging device shows a …
One notification can destroy your deep work, so protect your time
This image is a great reminder that a single notification “ding” on your phone can destroy your Deep Work thinking or work time…so make sure to jealously guard it!
I’m …
Building social media audience Before/After Instagram Ad
This clever Instagram Ad for CreatorU uses a meme to show that building an audience is easier with them.…
Blog posts vs watching short form video
My content consumption has changed in the last few years.
I’d say for every 1 blog post, I’m viewing 100’s of Reels/TikToks/Shorts
I’ve also noticed far more growth on my …
U.S. Department of Education Crowd-source Idea
Here’s an idea for the U.S. Department of Education:
Crowd-source short form videos for every subject & every grade K – 12. Students can casually browse these like TikTok as …
Christmas & New Year’s in Austin
I hope you’re having a great holiday season!!
This picture sums up Christmas & New Year’s in Austin: Cold enough to wear some long clothes, but warm enough to work …
Neat illustration of machine data
This is a cool illustration (even though it’s a bit complex) of how information in an MP4 video file is stored and decoded.…
“The Most Beautiful Vehicle In The World” Dirty Range Rover Ad
This is an amazing ad that’s totally frameable on a wall, and it shows a dirty Range Rover that just went mudding.…
Largest Hedge Funds in 2022 Chart
This simple graphic shows a list of the top hedge fund managers, their size, their country of origin, and their CEO.…
Visualization of comparing yourself to others
A great little graphic showing “The Comparison Gap” that can both motivate you and make you sad. …
Simple email copywriting guide
This is a great little guide to be slightly more assertive with your emails without seeming like a jerk. These simply copywriting language tweaks can go a long way.…
Funny Justine’s Peanut Butter Packaging Copy
A funny “letter to Jelly” on the back of a Justine’s Peanut Butter…
What makes a good error message graphic
This helpful graphic outlines what make a good error message.
….and here’s what makes a BAD error message:
…
Training A.I. systems
Fun fact: Every time you fill out one of these Google Captcha’s you’re slightly training an A.I.
A.I. systems for self driving or identifying objects need massive amounts of human …
Motivation, reward and punishment
I like this quote:
“Once you understand the motivation, reward and punishment structure of any system, you can begin to control it.”
– Guido Van Rossum (founder of the Python …
The current thing (trends)
Remember how “The Will Smith Slap” was what EVERYONE IN THE PLANET was talking about for a while?
Whatever happened to that?
Then everyone was talking about the Johnny Depp …