Social proof + testimonials double team for finance app

Updated on

When people see others trust a product, they trust it too. That’s basic human psychology—and killer marketing. This example uses social proof like a pro, showing user count, reviews, and authority mentions all in one clean package.

Why it works

  • Numbers make trust tangible (500K users feels real).
  • Reviews (20K+ 5-stars) reduce risk for new users.
  • Mentions from known blogs transfer authority.
  • It stacks different proof types: user, crowd, expert.
  • All this communicates “you’re safe here.”

Examples

  • Airbnb: “Over 150 million users worldwide.”
  • Calm App: “App of the Year” + thousands of 5-star reviews.
  • Shopify: “Millions of businesses powered by Shopify.”
  • Grammarly: 30 million daily users + rave reviews.
  • Robinhood: Highlighted 10M users and top finance press coverage.

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